Market Research

Firms doing business in Africa need to understand customer demographics, tastes and preferences, as well as the impact of marketing promotions.  It's challenging to find a dependable resource to collect accurate data--and to analyze it with an understanding of the local context.

DDD Kenya's team of experienced researchers and interviewers conducts qualitative and quantitative market research services in Kenya. We perform data capture directly in the field using mobile phones and tablets, allowing us to give you up-to-the-minute results and detailed analyses. DDD's team will work with you to create tailored research methods and designs, calculations, and analyses to meet your needs.  DDD is ISO 9001:2008 certified, ensuring that we follow consistent reliable processes in collecting and managing your data.

Consumer Insight

  • Understand who your customers and what influences their purchasing decisions.

Advertising Campaign Impact

  • Confirm which of your ads are delivering the highest impact, what is driving their success, and their return on investment.

Distribution Channel Audit

  • Assess your distributors' and retailers' attitudes toward your product, brand, or organization.

DDD Kenya also offers a variety of services to meet your social research needs:

  • Field Surveys
  • Focus Groups
  • Mystery Shoppers
  • Polls and Telephone Surveys
  • Rapid Prototypes

Benefits of Partnering with DDD:

  • Fully trained and experienced staff to conduct your research
  • Flexible approach: We can manage all aspects or just parts of your research project
  • Rapidly deploy teams of field researchers
  • While DDD gathers the market intelligence, your staff can focus on the results

Our Clients Include:

Service Information: PriceAudit Services

  PriceAudit Services